March 2019 - Present
PRODUCT MANAGER, RELIANCE JIO
Product Manager for JioTV - Live TV streaming applications. #9 in App store and #8 in Play Store worldwide in entertainment categories with 250M+ downloads.
• Launched high engagement features and increased average watch time by 30%.
• Redesigned, launched core features and increased discoverability– now used 10 million times/month.
• Led development and integration of ads, which generated $3,000,000 in revenue.
• Led development of JioTV’s Web platform to drive user growth.
• Managed product development for iOS, Android and Web apps in an agile environment with developers, UX, design, content-ops, QA, analytics & marketing.
• Assessed user feedback & analytics via Kibana, Tableau, CleverTap, Adobe analytics to lead initiatives for product adjustments.
• Developed Monetization strategy, revenue projections, subscription models, UX strategy, and feature prioritisation.
JioTV Press coverage:
Indian Express - JioTV will Livestream India-South Africa cricket series for free.
Money Control - JioTV wins IPTV Innovation Award at World Communication Awards.
Digit - JioTV App reportedly ahead of Airtel Xstream and Vodafone Play with 679 Live TV Channels.
First Post - JioTV update for Android now brings picture-in-picture mode.
Digit - JioTV app for Android gets Dark Mode, UI Improvements with a new update.